Ronssé, a pink rum, was added to the family of Legendario brand products.The Cuban brand Legendario added to its line, led by the Elixir, accompanied by aged rums, vodka and brandy, a new product, its Ronssé.Punch au Rhum.Created with an eye toward the international market and produced at the EMBER Habana Beverages and Refreshments Company, this new member of the Legendario family has begun to walk on the right foot.Diasney Corrales Echevarría, Master Rum Maker of the Legendario line, explains that "following the country's directives to diversify the brand and increase the portfolio of exportable products, we proposed a pink rum to our firm Legendario, and the idea was tremendously accepted."In 2020, he highlighted, despite the ravages of COVID-19, three containers were exported, as a promotion, to explore this market niche, which was practically virgin.According to the expert, "the effect was such that, in 2021, when the curves of cases in the world were higher, 16 containers were sold, out of a planned figure of 12", with which it was positioned in the market.For this reason, Corrales Echevarría considered, this has been called to be the second star product, after our Legendary Elixir, in terms of sales in European lands.Ronssé, which is produced in the Occidental Rum Factory, in the municipality of Arroyo Naranjo, of the Habana Drinks and Refrescos Company, is made with aged bases, aged between eight and 16 months in barrels with more than 15 years of exploitation. , which give a very subtle and delicate characteristic to the aged bases of Cuban rum."It has a vibrant flavor of fresh strawberries, with a strawberry color, which has had an exponential acceptance in the European market," he said.In 2022, despite the complexities with shipping companies and supply problems in the country, they have asked us for 16 containers, but in real time they need 30 containers, because even with people mostly at home, the product has been a success .With Ronssé making its way into Europe, the Maestro Ronero is already looking for new ideas;"Taking into account the country's directive to diversify brands, search for new brands and products destined for export, we present the Legendario brandy", which, according to Corrales Echevarría, is the first to be exported, and which together with Legendario vodka has been well received in Spain.A vodka in the Caribbean gives a lot to talk about, he said, and "we, with multiple filtrations of the excellent alcohols that are obtained in our distilleries, have obtained the Legendario 9550 vodka, which can compete and we are currently inserting ourselves in Europe and It has been a boom."The name, he clarified, alludes to the relations between Cuba and Russia and the distance between Havana and Moscow, and that on its back label it bears one of the Kremlin domes.Nilda López López, general director of the Havana Beverages and Refreshments Company, declared that the entity is working to consolidate its productions and productive linkages with other economic actors."Ronssé is the youngest product in our export portfolio, which already includes a total of seven aimed at the international market, in order to maintain the sustainability of production for our population in the capital," she said."We plan a 10 percent increase in exports, in relation to what was achieved last year, which would support the development of the industry and the increases in production for the local market."They explain temporary suspension of services of some embassies in HavanaShow respect for the criteria in your comments.Do not offend or use vulgar phrases and/or obscene words.We reserve the right to moderate comments that do not comply with the rules of use.Exports and nationals thatA call is made to increase national production, where is the vinegar made by that company, a product that carries the most is water